Social Media Manager Job at Welcome Marketing Co., Philadelphia, PA

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  • Welcome Marketing Co.
  • Philadelphia, PA

Job Description

About Welcome Marketing Co.

We're a boutique social media and influencer marketing agency built for hospitality, place-based, and experience-driven brands. Restaurants, hotels, festivals, downtown districts, resorts, the businesses people actually visit, gather in, and remember.

The Role

We're hiring a Social Media Manager to own the day-to-day across a portfolio of hospitality and place-based clients. This starts as a freelance engagement with a clear path to full-time, contingent on fit, performance, and pace.

What you'll do

  • Develop and execute monthly content calendars across Instagram, TikTok, Facebook, and LinkedIn for a roster of clients
  • Write captions, hooks, and short-form video scripts in distinct brand voices
  • Concept and storyboard Reels and TikToks tied to client campaigns, seasonal moments, and cultural beats
  • Coordinate with our content manager, influencer team, and client leads to keep everything moving on schedule
  • Manage community engagement, DMs, and comments
  • Track performance, pull insights, and bring ideas (not just numbers) to client recaps
  • Stay sharp on platform changes, hospitality trends, and what's actually working in place-based marketing right now

What you bring

  • Bachelor's degree required
  • 3+ years managing social media accounts professionally, agency experience strongly preferred
  • Hospitality, restaurant, hotel, resort, or destination/place-based experience strongly preferred
  • Native fluency on Instagram and TikTok
  • Strong copywriting skills
  • Project management chops
  • Comfort in tools like Notion, Rella, Google Workspace, and Canva
  • Bonus points for influencer coordination experience, paid social fluency, or familiarity with hospitality reporting tools

Compensation
Hourly or project-based, commensurate with experience. Plus the chance to grow inside an agency that's actively scaling.

To apply
Send your resume, examples of social media work you're proud of (with a sentence on why), and a quick note to [email protected]. Subject line: Social Media Manager.

Pay: From $25.00 per hour

Benefits:

  • Flexible schedule

Work Location: Remote

Job Tags

Hourly pay, Full time, Freelance, Seasonal work, Remote work, Flexible hours

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